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When something doesn't work out for you, when you fall, when you suffer, when you have to start over, when you fight, when you face something that scares you, when you overcome your fears. Get flamenco. Get up, feel, shout, hit the ground with your shoes, raise your arms, straighten your body, spin, make yourself heard. You are unique. You are powerful. This fall, go flamenco.
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We firmly believe in synergies and support between small merchants. Therefore, when we discovered a new flower shop that opened on Fruela Street, Materia Botánica, and we fell in love with its space, we agreed with Dani Pando, its owner, on a photo session with several of our clients and some dresses from the new season. The result was fantastic. Here we show it to you.
One idea, fifteen clients, a photographer and a graphic designer. At the end of 2018, Mujeres Bellas was released, a campaign created with the heart, cooked over low heat and at home and starring women of different ages and bodies. A real campaign with real women, like you.
One day, tired of the weight of our maxi bags, we passed them to our partners so that they could relieve us of the burden during a walk. They were so funny that we took a photo of them and posted it on Instagram. We liked the image very much and it occurred to us to suggest other men to pose for us with women's bags from El Antiguo Iriarte. More than 60 kids from all social and professional backgrounds happily agreed. This is how one of our most successful sections was born and grew: Chicos Chic.
Our autumns, those of the North, are different. The peculiarity of our climate marks our daily life, our customs and our way of dressing. In the new El Antiguo Iriarte spot, made by Objective Drone in the Cardenal Cienfuegos Palace, a dozen women have participated to celebrate our land, our way of living, our heritage and our climate. During a weekend, a lot of friends have worked together and had a great time making this new story possible that fills us with joy.
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c/ Magdalena, 24
Oviedo (Asturias)
33009
Funded by the European Union – NextGenerationEU. However, the views and opinions expressed are solely those of the author(s) and do not necessarily reflect those of the European Union or the European Commission. Neither the European Union nor the European Commission can be held responsible for them.
